Are you already making money from the Green Agenda?01 February 2019
The top sector program The Green Agenda increases the innovative capacity and competitiveness of members and traders. It also responds to market developments and opportunities. By stimulating green in, around and on buildings with collected proof, both growers and customers are able to create new sales markets and earning models. Green creates opportunities!
During the interesting congress "Building Green, Smart and Healthy" on 31 January 2019 in The Hague, the focus was on applying green in and around buildings. More than 250 people from the real estate sector participated, such as architects, developers, builders and managers. Cities are faced with the tough challenge of combining a number of tasks in a smart way. These tasks are related to climate, health and quality of life issues. Green lowers healthcare costs, provides water storage, purifies the air and even saves energy. It sounds like green investments are recovered really quickly. But how does this work exactly?
What does the Green Agenda do?
The Green Agenda is a top sector program in which The Green City foundation and Royal FloraHolland cooperate. In this program, various knowledge institutions (WUR, VU, UVA and HAS) demonstrate through research that green is more than just beautiful. The Green Agenda also works on initiatives to stimulate adding more green in, around and on buildings.
Less absenteeism on the work floor? Buy a plant!
Wageningen Environmental Research recently investigated the effects of the presence of plants in the work space in collaboration with a number of institutions and companies, including Royal FloraHolland. This investigation showed six positive effects that can be linked to the presence of plants in the work space:
- Less absenteeism
- Higher humidity
- Cooling effect
- More attractive workplace
- Better mood
- More satisfaction with regard to performance
The costs of purchasing and maintenance of plants can generally be recovered within one year. The main reasons for this are lower absenteeism, higher productivity and the focus of the employees. After that, the investment in plants will even start to generate money.
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