On our way to Mother's Day. Curious about the logistics performance?09 May 2019
In the run-up to Mother’s Day, Royal FloraHolland started auctioning flowers and plants one hour earlier in Aalsmeer, Naaldwijk and Rijnsburg on Monday 6 May. All locations achieved the intended end time. We finished well before 1 pm.
More than 163,000 transactions were processed on the Monday before Mother's Day, over 6,000 fewer than the week before Mother's Day in 2018. We will start auctioning flowers and plants one hour earlier again on Monday 20 May.
The infographic below gives an overview our logistic performance on Monday 6 May 2019. In this infographic, the end time that we guarantee based on the number of transactions is compared to the end time that was actually achieved.
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